Archive for 'Salon SMS Marketing'

Dumb and Dumber: Why the Big Beauty Businesses are Struggling, and How Small Independent Salons can Laugh All the Way to the Bank.

Dumb and Dumber: Why the Big Beauty Businesses are Struggling, and How Small Independent Salons can Laugh All the Way to the Bank.

Despite what you read in the newspapers, it’s not ALL bad news.
From the Big End of town to the tiny end, there are plenty of reports indicating that the “recession” is patchy, uneven at best, certainly NOT a uniform slide into economic oblivion.
McDonald’s is reporting a massive 80% increase in net profit in [...]

Read more

Here’s what Salon Success FEELS like….

Ever feel like you’re not really cut out for the tough business world? That as a salon or spa owner, you’re really groping in the dark, trying to re-invent the wheel every day?Well, guess what? Don’t feel so bad about your lack of business expertise, ‘cos it’s plain to me that 99% of salon owners [...]

Read more

How far would you go to be successful?

Old joke: scientists have started using lawyers in lab experiments, instead of rats. They discovered there are some things that even rats won’t do.
Lawyers and rats aside, what will you do, how far will you go, to give yourself a better chance of success?
A couple of years ago, I flew half way around [...]

Read more

We Get Mail

We Get Mail

Congratulations to Inner Circle members Niki and Jane from Talking Beauty in Melbourne, Victoria, and Robyne Squires and Bellabroayre Day Spa in Mundingburra, Queensland for some super marketing efforts that brought instant results.
Niki and Jane only joined the Inner Circle program three weeks ago at our Melbourne conference, and they’re already swamped with new [...]

Read more

How a Simple SMS Text Message Made a HUGE Difference

There’s a saying I like that goes like this:
”Little Hinges Swing BIG Doors.’
Inner Circle member Emma Grossman of Escape Day Spa in Sydney discovered the profound truth of that just last week… and took action which turned a dismal week into a blockbuster at her day spa…
Here’s how Emma (left) explains it – and, for [...]

Read more

 

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