Tag Archives: getting new clients

Exclusive News – Worldwide Salon Marketing Set To Launch Salon Finder iPhone App in Australia!

Exclusive News – Worldwide Salon Marketing Set To Launch Salon Finder iPhone App in Australia!

How cool would it be if your clients and prospects had a free app on their phone that would allow you to promote special offers to them, as often as you like, for FREE!! (And it comes up on their phone screen with one of those little red number icons as soon as you do [...]

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Build the Hype…Louise Gray of Louise Gray Skin Care in Auckland Did Just That!

Build the Hype…Louise Gray of Louise Gray Skin Care in Auckland Did Just That!

Whenever putting together any marketing campaign it’s not just as simple as printing a few flyers or emailing a handful of clients and all of a sudden being bombarded with calls from them wanting to buy what your advertising – sure that would be nice but with the increasing competition out there all vying for [...]

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How to make your Marketing an investment, not an expense!

How to make your Marketing an investment, not an expense!

Your salon’s marketing is the most critical part of your business and needs to be treated as an investment for the lifestyle that you want to have through owning your salon. But there is a problem : No marketing equals no clients. No clients means no lifestyle. The investment that you make in the business [...]

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NZ Salon Superstar, Hana Snowden of Ataahua Day Spa – 10 New Clients a Week and works on client’s when SHE wants to!

NZ Salon Superstar, Hana Snowden of Ataahua Day Spa – 10 New Clients a Week and works on client’s when SHE wants to!

Every salon owner loves the thought of getting more new clients through their business.  It means an increase in turnover, profit, more product sales and so on.  But what it also means for a lot of salon owners is more time ‘on the tools’.  And that’s scary when you are already working 50 hours a [...]

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How To Maximise the Amount of People Who Look at Your Salons Marketing!

Okay so you’ve put together an amazing promotion or offer for your clients, the next thing you want to do is get it out there to get those new clients flooding in or the existing clients beating your door down.  So what do you do to make that happen? Well, the next thing you do [...]

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Salon Superstar, Heidi Morton of Bodyscape, Wellington, NZ – “We Doubled the Size of Our Spa in Just 12 Months!”

I’m a firm believer in attitude playing a big part in the success or downfall of your business, whatever industry you are in.  Winston Churchill once said “Attitude is a little thing that makes a big difference” and when it comes to Inner Circle member Heidi Morton of Bodyscape in Wellington, NZ, her positive, massive [...]

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The Time I Got A Parking Ticket For ‘Failing To Display A Sufficiently Satisfied Stomach!’

The Time I Got A Parking Ticket For ‘Failing To Display A Sufficiently Satisfied Stomach!’

One of the first things you learn as an Inner Circle Member is that your marketing has got to get the attention of the customers you are trying to attract.  Normally that is done with a compelling headline that evokes some sort of emotion and entices the customer to read on, see what’s on offer, [...]

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NZ 2010 Salon Owner Seminars Are Under Way!

The first of 5 nationwide New Zealand Road Trip Mini Seminars kicked off on Monday at the Spencer on Byron in Takapuna.  The salon owners who joined us were the best note takers we have ever seen!!!  They took notes furiously as Rachael D’Aguiar-Sanders revealed powerful, yet simple marketing strategies and techniques to bring in [...]

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NZ Salon Superstar of the Week – Lynda Moodley of Lynnel’s Hair Studio, Manukau

NZ Salon Superstar of the Week – Lynda Moodley of Lynnel’s Hair Studio, Manukau

This week I got a very excited phone call from one of our Inner Circle members, Lynda Moodley of Lynnel’s Hair Studio in Manukau.  Lynda placed an advertorial in her local Manukau Courier and the phone has been ringing red hot ever since! Prior to being an Inner Circle member Lynda was your typical salon [...]

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Salon Superstars – Inner Circle Member of the Week: Caroline Martelli

Salon Superstars – Inner Circle Member of the Week: Caroline Martelli

Caroline Martelli (2nd from right) and staff at Martelli’s Beauty & Makeup in Mt Maunganui, New Zealand Congratulations to Inner Circle member Caroline Martelli of Martelli’s Beauty & Makeup in Mt Maunganui, New Zealand for a cracker of a result from an advertorial layout in her local paper this week. Caroline joined the Inner Circle [...]

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New Salon and Spa Members, Same Problems…

New Salon and Spa Members, Same Problems…

The KISS Principle – Keep it Simple, Stupid This week we interviewed and accepted new Inner Circle members in the backblocks of Delaware (Audrey & Doug Pearce of Glow Hair & Body), Branson, Missouri (Rhianna Presley of Pure Salon & Spa), Mossman, Queensland (Aneika Weir of Green Room on Front), Rockhampton, Queensland (Joyce Ward of [...]

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