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	<title>Worldwide Salon Marketing &#187; direct response marketing</title>
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	<link>http://www.worldwidesalonmarketing.com</link>
	<description>Worldwide Salon Marketing - When salons and spas want more clients, and want their clients spending more, this is where they come.</description>
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		<title>Hidden Gems of The Members-Only Website!</title>
		<link>http://www.worldwidesalonmarketing.com/hidden-gems-of-the-members-only-website?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=hidden-gems-of-the-members-only-website</link>
		<comments>http://www.worldwidesalonmarketing.com/hidden-gems-of-the-members-only-website#comments</comments>
		<pubDate>Wed, 25 Jan 2012 05:09:49 +0000</pubDate>
		<dc:creator>Chris Sanders</dc:creator>
				<category><![CDATA[Ads that Have Worked]]></category>
		<category><![CDATA[Australia]]></category>
		<category><![CDATA[New Zealand]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising ideas]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[hair salon marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[salon advertising]]></category>
		<category><![CDATA[salon marketing]]></category>
		<category><![CDATA[salon marketing ideas]]></category>

		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=6911</guid>
		<description><![CDATA[If you are a Worldwide Salon Marketing Inner Circle member you will know what an amazing marketing tool and integral part of the program the members only website is.  Many members tell me how they often spend hours browsing around all the different templates and marketing ideas and solutions. And each and every year the [...]]]></description>
			<content:encoded><![CDATA[<p>If you are a Worldwide Salon Marketing Inner Circle member you will know what an amazing marketing tool and integral part of the program the members only website is.  Many members tell me how they often spend hours browsing around all the different templates and marketing ideas and solutions.</p>
<p>And each and every year the website grows as more material is added and the archive gets bigger.  In fact there is over 6 years worth of archived material on the website now.  It’s easy for some of the older archives to be lost in depths of the website.</p>
<p>And it’s safe to say that if you were to employ a design firm or an ad agency to create the material on the members website and give you multiple options for designs, template sizes and concepts, you would be looking at spending into the hundreds of thousands of dollars.  On the other side of the coin, if you were to try and design all this material yourself, well firstly you’d probably need a degree in copy writing, graphic design and a heck of a lot of time on your hands!!!</p>
<p><a href="http://www.worldwidesalonmarketing.com/hidden-gems-of-the-members-only-website/gem" rel="attachment wp-att-6912"><img class="alignleft  wp-image-6912" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2012/01/gem.jpg" alt="" width="174" height="174" /></a>So, in this new feature I intend to delve deep into the archives, blow the dust and cob webs away and unearth some of the hidden gems that perhaps you have never come across before.</p>
<p>In this first feature I am going to look at a clever little flyer that was actually created by a Pizza Shop.</p>
<p>This was actually one of the very first promotions we use for our salon D’Aguiar: hair.skin.nails after joining the Inner Circle Program back in 2007 and it was a huge succuss. Our version was slightly different and at the top said ‘FREE $20 Voucher – No Strings Attached’  We then looped a piece of string through the flyer and hung it on peoples door knobs around our neighbourhood.  We consistently got 10 bookings from every 100 door flyers delivered and we had so many people saying they LOVED the out of the box marketing!</p>
<p>We still have dozens of clients that come to our salon today who originally came from this flyer. So when you think for the cost of a $20 service, we have made upwards of $4 – 5K from EACH of those clients since then, it’s a pretty good return on investment!</p>
<p>Here’s a link to find this template in the members only sealed section.</p>
<p><a href="http://www.worldwidesalonmarketing.com/members/salon-marketing-ideas/ideas-to-steal/a-different-kind-of-mailbox-flyer-try-this/">http://www.worldwidesalonmarketing.com/members/salon-marketing-ideas/ideas-to-steal/a-different-kind-of-mailbox-flyer-try-this/</a></p>
<p>If you are an Inner Circle Member and want to share a success story from another members only website ‘hidden gem’ then drop me an email <a href="mailto:chris@worldwidesalonmarketing.com">chris@worldwidesalonmarketing.com</a> and I’ll be sure to feature it in an up and coming article!</p>
<p>If you are NOT an Inner Circle Member and are sick and tired of sitting in front of a computer screen trying to come up with designs and copy for flyers and ads then you need to apply to join the Inner Circle Program and get access to the years of archives on the members only website and get your very own copy of the Essential Salon Owners Toolkit to help you market your hair or beauty salon/spa. <a href="http://www.salonhowto.com/">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive</a> TODAY</p>
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		<title>Exclusive News &#8211; Worldwide Salon Marketing Set To Launch Salon Finder iPhone App in Australia!</title>
		<link>http://www.worldwidesalonmarketing.com/exclusive-news-worldwide-salon-marketing-set-to-launch-salon-finder-iphone-app-in-australia?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=exclusive-news-worldwide-salon-marketing-set-to-launch-salon-finder-iphone-app-in-australia</link>
		<comments>http://www.worldwidesalonmarketing.com/exclusive-news-worldwide-salon-marketing-set-to-launch-salon-finder-iphone-app-in-australia#comments</comments>
		<pubDate>Mon, 23 Jan 2012 23:48:19 +0000</pubDate>
		<dc:creator>Chris Sanders</dc:creator>
				<category><![CDATA[Australia]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[New Zealand]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[getting new clients]]></category>
		<category><![CDATA[hair salon marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[salon business marketing tools]]></category>
		<category><![CDATA[salon marketing]]></category>

		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=6864</guid>
		<description><![CDATA[How cool would it be if your clients and prospects had a free app on their phone that would allow you to promote special offers to them, as often as you like, for FREE!! (And it comes up on their phone screen with one of those little red number icons as soon as you do [...]]]></description>
			<content:encoded><![CDATA[<p>How cool would it be if your clients and prospects had a free app on their phone that would allow you to promote special offers to them, as often as you like, for FREE!! (And it comes up on their phone screen with one of those little red number icons as soon as you do it.) Even better, get your website visitors to download the app and &#8216;favourite&#8217; you so they AND their friends get your salon&#8217;s offers&#8230;</p>
<p>Worldwide Salon Marketing is excited to announce that it is partnering with Salon Finder to launch the all-new Salon Finder app in Australia within a matter of weeks. It&#8217;ll be free to &#8216;claim&#8217; your salon in it, add a bio, an image and contact details, and a tiny amount to subscribe and get your offers live on your salons very own App page&#8230;new ones every day if you like.</p>
<div id="attachment_6900" class="wp-caption alignleft" style="width: 210px"><a href="http://www.worldwidesalonmarketing.com/exclusive-news-worldwide-salon-marketing-set-to-launch-salon-finder-iphone-app-in-australia/advanced-category-search" rel="attachment wp-att-6900"><img class="size-medium wp-image-6900 " src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2012/01/Advanced-Category-Search-200x300.png" alt="" width="200" height="300" /></a><p class="wp-caption-text">The All-New Salon Finder iPhone App</p></div>
<p>Salon Finder iPhone App (which is also available on iPad and iPod) was developed by Chris Sanders and his team in our Worldwide Salon Marketing NZ office and was released on the NZ App Store for download in December.  The App is not available in Australia yet but you can register your salon now at <a href="http://www.salonapps.co.nz">www.salonapps.co.nz</a> so you are ready in time for the big launch in February!</p>
<p>As the world becomes increasingly mobile our industry has a fantastic opportunity to capitalize on this cutting edge technology while it is still VERY early days.</p>
<p>Think about when websites burst on to the scene 20 plus years ago. Done right, those early birds who got the worm set their businesses up for life! The only problem was the huge barrier to entry for Salon Owners – COST! Yes to have a website developed back then would set a salon back tens of thousands of dollars, which quite simply, most salon owners didn’t have!</p>
<p>And like the website craze from all those years ago, Smart Phone Apps are fast becoming the next big thing, so much so that many experts suggest that the internet is dying.</p>
<p>Similarly, with software developers charging tens of thousands of dollars (ouch!) to develop an iPhone App, cost will be a BIG factor preventing Salon owners from capitalizing on this technology now, while it’s running HOT!</p>
<p>So, Salon Finder and Worldwide Salon Marketing are making it very easy for Salon Owners to ride on this bandwagon now without the worry of crippling software developer costs.</p>
<p><strong>Click this link <a href="http://www.worldwidesalonmarketing.com/WSM-Media-Release-Document.pdf"><span style="text-decoration: underline;">here</span></a> to see screen shots and information about how Salon Finder will help your Salon to capitalize on this ever-increasing market. </strong></p>
<p>And Salon Finder allows salon owners to take back some of the power from the ‘daily deal’ sites and do their own deals to tens of thousands of iPhone users who have high disposable incomes. And the best thing is that the customers contact them direct&#8230;there’s no middle man taking commissions of sometimes up to 50%. All a salon pays is a subscription fee, which begins from as little as $49 per month!</p>
<p><em>“The world has become more mobile, so our industry needs to move with it or risk being left behind,”</em> says Chris Sanders. <em>“Our industry is full of savvy, forward thinking business owners.  We are excited to bring this marketing tool to develop and enhance an industry we love. It also means salons can get away from their reliance on ‘daily deal’ websites that have been running loose and free offering cut price deals.  Salon Finder is all about empowering salon owners and building loyalty”</em></p>
<p>For more information on Salon Finder visit <a href="http://www.salonapps.co.nz">www.salonapps.co.nz</a> or feel free to call Chris Sanders on +64 9 476 1592</p>
<p><strong><br />
</strong></p>
<p>&nbsp;</p>
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		<title>Build the Hype&#8230;Louise Gray of Louise Gray Skin Care in Auckland Did Just That!</title>
		<link>http://www.worldwidesalonmarketing.com/build-the-hype-louise-gray-of-louise-gray-skin-care-in-auckland-did-just-that?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=build-the-hype-louise-gray-of-louise-gray-skin-care-in-auckland-did-just-that</link>
		<comments>http://www.worldwidesalonmarketing.com/build-the-hype-louise-gray-of-louise-gray-skin-care-in-auckland-did-just-that#comments</comments>
		<pubDate>Thu, 12 Jan 2012 02:26:23 +0000</pubDate>
		<dc:creator>Chris Sanders</dc:creator>
				<category><![CDATA[New Zealand]]></category>
		<category><![CDATA[action support results]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[getting new clients]]></category>
		<category><![CDATA[new zealand salon owners]]></category>
		<category><![CDATA[salon marketing]]></category>
		<category><![CDATA[salon success]]></category>

		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=6833</guid>
		<description><![CDATA[Whenever putting together any marketing campaign it’s not just as simple as printing a few flyers or emailing a handful of clients and all of a sudden being bombarded with calls from them wanting to buy what your advertising – sure that would be nice but with the increasing competition out there all vying for [...]]]></description>
			<content:encoded><![CDATA[<p>Whenever putting together any marketing campaign it’s not just as simple as printing a few flyers or emailing a handful of clients and all of a sudden being bombarded with calls from them wanting to buy what your advertising – sure that would be nice but with the increasing competition out there all vying for your customers dollar or pound (not just from rival salons) then you have to think smart about how you are going to get your clients so excited and worked up about a package or product you are about to release, that they are already pre-disposed to buying it from you when it finally does go on offer. You have to <em>build the hype</em> in advance.</p>
<div id="attachment_6834" class="wp-caption alignleft" style="width: 356px"><a href="http://www.worldwidesalonmarketing.com/build-the-hype-louise-gray-of-louise-gray-skin-care-in-auckland-did-just-that/michael-hill-image" rel="attachment wp-att-6834"><img class="size-full wp-image-6834 " src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2012/01/Michael-Hill-Image.jpg" alt="" width="346" height="258" /></a><p class="wp-caption-text">Michael Hill Was Creating A Buzz!</p></div>
<p>Last week I walked past a local jewelry shop and noticed a long queue of customers eagerly waiting outside.  There was a rope fence separating them from the entrance and a red velvet curtain blocking customers from seeing inside the store.  The customers were standing on tippy toes trying to see what was going on inside…they were REALLY excited!</p>
<p>The blackboard outside the store said…</p>
<p><strong>‘TODAY ONLY &#8211; Make Me An offer on All Jewelry in Store’</strong></p>
<p>They had created a buzz, excitement and mystery with their customers and passers by, and put a time limit on it to add to that – TODAY ONLY!  People are naturally inquisitive and if they see people flocking like sheep then they don’t want to feel left out…they want to be in the know too!</p>
<p>As salon owners we need to be creating this type of hype with our clients, planning and executing our marketing with thought and not just being impulsive or reactionary.  That’s how so many salons waste money – as they say ‘<strong>you fail to plan, you plan to fail</strong>.’</p>
<p>And planning is exactly what Louise Gray of Louise Gray Skin Care in Ponsonby, Auckland did in order to sell over $6000 of Christmas 2 for 1 vouchers.</p>
<div id="attachment_6836" class="wp-caption alignleft" style="width: 310px"><a href="http://www.worldwidesalonmarketing.com/build-the-hype-louise-gray-of-louise-gray-skin-care-in-auckland-did-just-that/louise-gray" rel="attachment wp-att-6836"><img class="size-medium wp-image-6836" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2012/01/Louise-Gray-300x200.jpg" alt="" width="300" height="200" /></a><p class="wp-caption-text">Louise Gray and her Team in Auckland, NZ</p></div>
<p>In a coaching call early in November last year I talked through with Louise the importance of building hype especially when doing a promotion such as this or similarly memberships.  I helped her to construct a 3-step email campaign and planned what dates to send out the emails.</p>
<p>The initial email called for her clients to register to get early bird notification when these vouchers went on sale – just 15 minutes more notice than non-registered clients.  The email also limited the number of 2 for 1 vouchers going on sale to create urgency and get people to register.</p>
<p>Email 2 reminded her clients to register and also let them know how many had registered so far.  This increased the urgency as it showed the demand for the 2 for 1 vouchers was HOT!</p>
<p>The 3<sup>rd</sup> email was to pre registered clients announcing the vouchers where ON SALE NOW and created urgency for these clients to call and get their voucher before the email was sent out to all 2136 clients on her database 15 minutes later.</p>
<p>The sequence of emails created a buzz and subsequently sold $6000 worth of vouchers.  And of course that means there is going to be an influx of new clients in the salon over the next few months as the ‘free’ voucher had to be given to a new client and had an expiry of 3 months to get these people in the door fast!</p>
<p>And the best thing of all…email is FREE!</p>
<p><a href="http://www.worldwidesalonmarketing.com/members/marketing-to-existing-clients/gift-vouchers/the-emails-louise-gray-used-to-build-hype-for-her-2-for-1-voucher-promotion/"><strong><span style="text-decoration: underline;">I have made the emails available to Inner Circle Members by clicking the link here…</span></strong></a></p>
<p>So next time you are planning any marketing campaign, think about how you are going to deliver that campaign to your target audience to get the best results.</p>
<p>If you want to know the secrets to putting together a successful marketing campaign and creating hype and buzz with your clients then isn’t it finally time you joined the Worldwide Salon Marketing Inner Circle Program and got your very own copy of the Essential Salon Owners Toolkit.   <a href="http://www.salonhowto.com/" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive</a> of the entire system, including the Toolkit with done for you marketing and systems, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
<p>&nbsp;</p>
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		<title>What are YOU doing to earn the consumers Trust?</title>
		<link>http://www.worldwidesalonmarketing.com/what-are-you-doing-to-earn-the-consumers-trust?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-are-you-doing-to-earn-the-consumers-trust</link>
		<comments>http://www.worldwidesalonmarketing.com/what-are-you-doing-to-earn-the-consumers-trust#comments</comments>
		<pubDate>Wed, 23 Nov 2011 08:43:39 +0000</pubDate>
		<dc:creator>Peter Doman</dc:creator>
				<category><![CDATA[Australia]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[New Zealand]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[US]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[hair salon marketing]]></category>
		<category><![CDATA[right mindset]]></category>
		<category><![CDATA[salon marketing]]></category>
		<category><![CDATA[worldwide salon marketing]]></category>

		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=6700</guid>
		<description><![CDATA[Consumer confidence is a fragile and delicate item. It takes month and years to build up, through long sequences of events where the client and the salon share experiences. In an instant, it can be smashed into a million pieces, and for some clients, there is no going back to the salon. Consumers are now [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_6715" class="wp-caption alignleft" style="width: 160px"><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/11/frustrated-woman.jpg"><img class="size-thumbnail wp-image-6715" title="frustrated woman" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/11/frustrated-woman-150x150.jpg" alt="The Trust is Gone! What are you doing to earn it back?" width="150" height="150" /></a><p class="wp-caption-text">The Trust is Gone! What are you doing to earn it back?</p></div>
<p>Consumer confidence is a fragile and delicate item.</p>
<p>It takes month and years to build up, through long sequences of events where the client and the salon share experiences. In an instant, it can be smashed into a million pieces, and for some clients, there is no going back to the salon.</p>
<p>Consumers are now realizing that the grass is not greener on the other side, and now feel that the daily deal websites and salons were &#8220;ripping them off&#8221;. The deals that they were signing up for, at what everyone could see were ridiculous prices for any services based business to try and honour, are proving to be bad experiences.. This was taken from an email that was sent across my screen earlier this week&#8230; It is about a value add offer that was sent to an existing client of a salon, as part of their marketing for the month.</p>
<p><em>&#8220;Thank you,</em></p>
<p><em>But please do not email me this type of thing.</em></p>
<div><em>I have a voucher for a salon that refuses to honour as they are booked out before the expiry and the voucher company won&#8217;t refund.</em></div>
<div><em>All this stuff is a scam. It works for some, but many people get ripped off. I have been ripped off three times now.</em></div>
<div><em>One company refunded &#8211; but it cost me so much hassle in between.</em></div>
<div><em>This is a fast way to lose friends.&#8221;</em></div>
<div>There are several issues here, but I will look at the basics of customer trust.</div>
<p>This shows to me that consumers have had enough of the daily deals websites that have been extremely successful at taking their money ( and making sales happen when they would never have happened ), and delivered an experience NOT to remember. Consumers are angry that it has taken up 12 months for them to receive their $20 haircut, which they have had to drive 90 minutes to get to. They have over promised and under delivered on the whole experience. (AS a side note &#8211; it shows the emotional power that these sites have as clients will purchase something that they never would normally purchase, in a location that they never go. It is interesting to see how human respond to different emotional stimulus.)</p>
<p>They bought something for the &#8220;NOW&#8221; emotion that comes with bidding &#8211; you want it now and if you win it releases endorphins that make you feel good. Everyone is happy. The salon picks up some income, the clients gets a good deal and the daily deal website makes money as well.</p>
<p>Fast forward to the actual reality that transpired. The salon is probably at breaking point with an owner that is trying to figure out where it went wrong, while trying not to pull their hair out. The client will be wondering why they bought something that they will only use once ( buyers remorse ) and never go near again because the customer service was so poor. The company will be inundated with requests for refunds as clients will not wait for their allotted time for their treatment.</p>
<p>So this begs the question &#8211; <strong>&#8220;What are you doing to earn the consumers trust?&#8221;</strong></p>
<p>What are you doing to make them see you as a knight in shining armor, who will slay the multi headed daily deal beast with your sword and wisk them away to a place that is safe and warm, where it is all about them?</p>
<p>Building trust is one of the key foundations of any relationship in today&#8217;s economy. You will not see it on the stock exchanges of the world, but it does carry that power. One way that you can build trust is through keeping your appointment times consistent. By this I mean that you do not change them around on the clients. They need to know that once they have booked in that they are going to get the appointment time and day they wanted.</p>
<p>Also you can make sure that you stay in contact with them through monthly newsletters that educate and entertain the clients. Fill it with content that the clients will want to read. An example is the process of what happens to the skin when the seasons are changing, and what the skin will need to look it&#8217;s best during this time.</p>
<p>A follow up phone call to see how the treatment was for the new client, an old client as well as it shows the existing clients that you still care about them, can go along way to establishing trust in the clients mind.</p>
<p>Another way to build trust is to give them all the information that they want, so that they can educate themselves, and see that you are the obvious choice for the service that you provide.</p>
<p><strong><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit.jpg"><img class="alignleft size-medium wp-image-3273" title="newtoolkit" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit-300x206.jpg" alt="" width="300" height="206" /></a>NOT yet a Member of the Inner Circle marketing &amp; mentoring program? </strong>Don&#8217;t yet have the power of the Essential Salon Owner&#8217;s Marketing Toolkit? <a href="http://www.salonhowto.com" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive </a>of the entire system, including the Toolkit, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
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		<title>If someone brings a knife to a gunfight, they are very badly prepared for something.</title>
		<link>http://www.worldwidesalonmarketing.com/if-someone-brings-a-knife-to-a-gunfight-they-are-very-badly-prepared-for-something?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=if-someone-brings-a-knife-to-a-gunfight-they-are-very-badly-prepared-for-something</link>
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		<pubDate>Wed, 10 Aug 2011 06:38:06 +0000</pubDate>
		<dc:creator>Peter Doman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[business lessons]]></category>
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		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=6112</guid>
		<description><![CDATA[There is a right time, a right place for all that we do in life. Some find it quicker than others, and some have it standing right there in front of their face pleading with them to make the first step. The right tools for the job make it that much easier and more enjoyable, [...]]]></description>
			<content:encoded><![CDATA[<p>There is a right time, a right place for all that we do in life. Some find it quicker than others, and some have it standing right there in front of their face pleading with them to make the first step.</p>
<p>The right tools for the job make it that much easier and more enjoyable, that it would be criminal NOT to use the tools that are starring you in the face. The idiom in the title says it best; If someone brings a knife to a gunfight, they are very badly prepared for something.</p>
<div id="attachment_6123" class="wp-caption alignleft" style="width: 160px"><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/08/dreamstime_8417384.jpg"><img class="size-thumbnail wp-image-6123 " title="dreamstime_8417384" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/08/dreamstime_8417384-150x150.jpg" alt="With the RIGHT tools, your salon will take you to places you had only dreamed of!" width="150" height="150" /></a><p class="wp-caption-text">With the RIGHT tools, your salon will take you to places you had only dreamed of!</p></div>
<p>This email from brand new Inner Circle Premium member Susan Nguyen, of Classy Cuts unisex hair design, in Melbourne, says it all.</p>
<p>&#8220;<em>Hi, I&#8217;m Susan Nguyen, you might remember me from the Melbourne hair and spa boot camp seminar last month ( the little Vietnamese girl that brought every packages that day)lol. The Reason for my email is to say a very BIG BIG THANK YOU for designing this amazing Marketing Toolkit ! I&#8217;m so so happy that I&#8217;ve finally found something that really works  for our salon! I&#8217;m so  impressed  with the amazing, instant  results!  and also  how much more motivated I&#8217;m now. Therefore I&#8217;ve decided to write to you at <strong>3:44am</strong> to express my Thank-you.</em></p>
<p><em>You&#8217;ve taught me how to work with my head! work Smart! and now i can see light at the end of the tunnel.</em></p>
<p><em>thank you so much! and it was great to meet you last month Greg , keep up your great work, and have fun on your trip away .</em></p>
<p><em>ps : thank God i purchased every tool kit that day, best money ever spent .:)</em><em>very ThankfulSusan Nguyen from Classy Cuts unisex hair design.&#8221;</em></p>
<p>As you read this you can hear that same thought in your own heads. Susan is a classic example of taking your salon from where you are now to where you want it to be.  Although Susan is at the beginning of her journey, she has the right mindset and the right tools to get her there.</p>
<p>Here is &#8220;what is in it for you&#8221; inside the <a title="Do you Qualify for the Toolkit 90 Day Risk Free Trial?" href="http://www.salonhowto.com" target="_blank">Essential Salon Owner&#8217;s Marketing Toolkit</a> -</p>
<p>-A hardcopy Toolkit that contains &#8220;done for you&#8221; marketing that you can use straight awayto get new clients in your door tomorrow,</p>
<p>- Coaching calls that guide you through starting to use the &#8220;tools&#8221; and how to get the best results for your salon,</p>
<p>- Access to our &#8220;Members Only Inner Circle&#8221; webpage where you can access our library of tools that can be used in your salon,</p>
<p>- And last, but certainly not least, the world exclusive &#8220;Members Only Facebook Forum&#8221;. This is where the best of the best, or the TOP 5% of salon owners, go to discuss what is working in their salon.</p>
<p>This is only the tip of the iceberg. There is so much more to see, under the surface.</p>
<p>Susan invested in herself for the good of the salon, only 4 weeks ago, and is seeing real results straight away. Only really happy people send emails at 3 44 am in the morning!</p>
<p>How do you plan to make the transition from where you are now to where you want to be? Do you have the right tools to get you there?</p>
<p><strong><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit.jpg"><img class="alignleft size-medium wp-image-3273" title="newtoolkit" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit-300x206.jpg" alt="" width="300" height="206" /></a>NOT yet a Member of the Inner Circle marketing &amp; mentoring program? </strong>Don&#8217;t yet have the power of the Essential Salon Owner&#8217;s Marketing Toolkit? <a href="http://www.salonhowto.com" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive </a>of the entire system, including the Toolkit, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
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		<title>If your Salon has caused you to miss lunch, then you MUST read this!</title>
		<link>http://www.worldwidesalonmarketing.com/if-your-salon-has-caused-you-to-miss-lunch-then-you-must-read-this?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=if-your-salon-has-caused-you-to-miss-lunch-then-you-must-read-this</link>
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		<pubDate>Wed, 22 Jun 2011 02:25:24 +0000</pubDate>
		<dc:creator>Peter Doman</dc:creator>
				<category><![CDATA[Beating the Competition]]></category>
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		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=5752</guid>
		<description><![CDATA[I know that this is going to raise eyebrows for all salon owners. I have finally seen what some salons are trying to be!  And it is not pretty&#8230; If you have ever MISSED lunch trying to fit clients in, then this is a MUST read! For a long time now it has been the [...]]]></description>
			<content:encoded><![CDATA[<h3>I know that this is going to raise eyebrows for all salon owners. I have finally seen what some salons are trying to be!  And it is not pretty&#8230; If you have ever MISSED lunch trying to fit clients in, then this is a MUST read!</h3>
<p><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/spork1.jpg"><img class="alignleft size-thumbnail wp-image-5758" title="spork" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/spork1-150x150.jpg" alt="" width="150" height="150" /></a>For a long time now it has been the &#8220;this is how we do it&#8221; mentality that has slowed down so many salons that I can not keep count of the numbers. All because we are &#8220;conditioned&#8221; to not think outside the square. It has killed off more salons than any GFC or &#8220;recession&#8221;.  A well intentioned new salon owner opens, or buys their first existing salon&#8230; (And this is where the plot thickens).  Now that we have the passion, ambission and skill &#8211; what do we do now? I know what we do-</p>
<h3><span style="text-decoration: underline;"><em>THE SAME AS EVERY OTHER SALON!!!</em></span></h3>
<p>Well let me tell you that this will not work. Cannot work, and even deserves to fail.</p>
<p>&#8220;But I am a good technician&#8221; I hear you say. I know that all salon owners are great at what they are technically taught to do. No doubts about this at all. However, when you are training for your trade, they do not teach you how it is that you HAVE to run a business. Nobody tells you that staff will steal from you, or not show up, or make it so that you have to fire them. They do not tell you how it is that you are to let the whole universe know that your business is out there. So the question has to be asked:</p>
<p><strong>Why should you be the 5% of businesses that survive?</strong> What are you doing to make your salon stronger and more unique than all the others that exist. Are you making sure that you are taking lessons from those people that have used marketing formulas in their business? Do you listen to how it is that other salon owners seize opportunities to make their salons grow? How can you make sure that you are the &#8220;lion&#8221; in the salon jungle &#8211; the one who gets eaten last?</p>
<h2>The answer is really simple &#8211; Don&#8217;t be a SPORK!</h2>
<p>Sporks &#8211; for those who are not sure &#8211; are a tool that TRIES TO BE EVERYTHING TO EVERYBODY! ( They are a cross between a spoon and a fork.  It  tries to cover 2 bases, and in the end it does a bad job 0f both. )</p>
<p>You have to learn how it is that you stand out from the sea of salons that exist. Only by having the right tools and the right mentors can you successfully change your salon from a &#8220;same as everyone else&#8221; salon, into a well defined, structured salon that is the expert in the field.</p>
<p>So how do you find out how to be different? Where do you go to discover how all these salon owners are going great, even when it is a little quiet? Where do I go to &#8220;meet the Experts????&#8221;</p>
<p>The<a title="Get your Tickets HERE!" href="http://www.salonprofitsecrets.com/buy-tickets/" target="_blank"> Salon and Spa Superstar Bootcamp 2011</a> is coming to you form the 4th of July! We are going to be in Melbourne, Sydney, Brisbane and Perth throughout the month of July.</p>
<p>Come and see our guest speakers, Julie Piantadosi and Greg Milner, as they take the floor to talk to you about how your salon can be run from staff issues through to salon marketing, and a whole lot of territory in between. This is for the serious salon owners only. The program for the day has taken months to create, and has been refined to give salon owners the most information that they can take in one day. The program format has even taken a change, and you will be able to sit in groups at round tables so that you can actually talk to, and interact with other salon owners.</p>
<p>This Bootcamp is designed to help you take your salon from &#8220;drab to Fab.&#8221; All the tools will be there, all you have to do is <a title="Get your Tickets HERE!" href="http://www.salonprofitsecrets.com/buy-tickets/" target="_blank">get there!</a> The benefits of this day have been long known. At first there is the &#8220;A-ha&#8221; moment, where you realise that all the marketing advice that you have been given is WRONG. Then you will have a moment where you see with clarity that salon marketing is simple, as long as you follow the rules.</p>
<p><strong><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit.jpg"><img class="alignleft size-medium wp-image-3273" title="newtoolkit" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit-300x206.jpg" alt="" width="300" height="206" /></a>NOT yet a Member of the Inner Circle marketing &amp; mentoring program? </strong>Don&#8217;t yet have the power of the Essential Salon Owner&#8217;s Marketing Toolkit? <a href="http://www.salonhowto.com" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive </a>of the entire system, including the Toolkit, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
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		<title>How to Protect Your Salon&#8217;s Facebook from Attacks!</title>
		<link>http://www.worldwidesalonmarketing.com/how-to-protect-your-salons-facebook-from-attacks?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-protect-your-salons-facebook-from-attacks</link>
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		<pubDate>Fri, 17 Jun 2011 05:31:20 +0000</pubDate>
		<dc:creator>Peter Doman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Latest News]]></category>
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		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=5704</guid>
		<description><![CDATA[The threat of someone undoing all your hard work in marketing your business is now more real than ever! With the 2011 Salon and Spa Superstar Bootcamp only 17 days away, we  look at how to protect all the marketing ideas that you have, and how to protect the future marketing ideas you will get [...]]]></description>
			<content:encoded><![CDATA[<p>The threat of someone undoing all your hard work in marketing your business is now more real than ever! With the <a title="Get your Tickets HERE!" href="http://www.salonprofitsecrets.com" target="_blank">2011 Salon and Spa Superstar Bootcamp</a> only <span style="text-decoration: underline;"><em><strong>17</strong></em></span> days away, we  look at how to protect all the marketing ideas that you have, and how to protect the future marketing ideas you will get from the bootcamp!</p>
<div id="attachment_5710" class="wp-caption alignleft" style="width: 160px"><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Facebook-image.jpeg"><img class="size-thumbnail wp-image-5710 " title="Facebook image" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Facebook-image-150x150.jpg" alt="Facebook image" width="150" height="150" /></a><p class="wp-caption-text">Facebook - What you can do to protect your marketing!</p></div>
<p>Every woman and her dog are using Facebook to keep in touch, and let their clients know of great offers that they are promoting for the salon. There is even more reason to be cautious about who you let into your facebook world.</p>
<p>With over 700 million uses worldwide, it is undeniable that there are people out there that will drool over the idea of getting your information for their benefits.</p>
<h2><strong>Facebook Safety Tips:</strong></h2>
<p><strong>Tip # 1:</strong> <em>If you do not know them, don&#8217;t accept their offer to be friends.</em> You wouldn&#8217;t let someone who you have just met move into your home, kick off their shoes and lie down on your coach. Don&#8217;t let them do this with your life!</p>
<p><strong>Tip # 2:</strong> <em>Only post on the net what it is that you want to be made public!</em></p>
<p>The personal information that you put on the web will stay on the web. <strong>And it is owned by someone else &#8211; not you</strong>.  So if you think that it is a closed conversation, and will not be repeated, then you may be in for a rude shock. You will find that the original post will have gone further than you thought. Internet scammers are always happy to take our details if we let them.</p>
<p><strong>Tip #3:</strong> <em>Manage your privacy settings.</em></p>
<p>Sixty percent of the social network uses are not aware of the default settings that are applied when you register. Follow these steps to help secure your facebook page.</p>
<p>- Read the Facebook Policy &#8211; (a nice glass of red will help) It will only take 10 minutes and will have a better understanding of what happens when you put personal information on the web.</p>
<p>- Goto the Facebook privacy help page &#8211; Here they tell you how to control any leaks that can happen on facebook.</p>
<p>- Customize your Facebook settings &#8211; This will make sure that you only share information that you are happy to share.</p>
<p><strong>Tip #4:</strong> <em>Keep Search engines out of your Facebook.</em></p>
<p>Don&#8217;t let search engines, like Google, see your Facebook site. It will put all your personal stuff on the web, in an indexed and orderly form.</p>
<p><strong>Tip #5:</strong> <em>Don&#8217;t believe everything you read.</em> If someone is in financial distress, then CALL them first before you offer to send them money.  Always make sure the source of the info is real.</p>
<p><strong><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit.jpg"><img class="alignleft size-medium wp-image-3273" title="newtoolkit" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit-300x206.jpg" alt="" width="300" height="206" /></a>NOT yet a Member of the Inner Circle marketing &amp; mentoring program? </strong>Don&#8217;t yet have the power of the Essential Salon Owner&#8217;s Marketing Toolkit? <a href="http://www.salonhowto.com" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive </a>of the entire system, including the Toolkit, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
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		<title>Worldwide Salon Marketing cracks the Malta Code!</title>
		<link>http://www.worldwidesalonmarketing.com/worldwide-salon-marketing-cracks-the-malta-code?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=worldwide-salon-marketing-cracks-the-malta-code</link>
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		<pubDate>Wed, 08 Jun 2011 10:03:40 +0000</pubDate>
		<dc:creator>Peter Doman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
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		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=5677</guid>
		<description><![CDATA[If you EVER needed proof that what we do actually works, then please read, and listen to this. It is from Threse Faruga, Inner Circle member, in Malta, which is a Southern European country consisting of an archipelago situated in the centre of the Mediterranean, 93 km south of Sicily and 288 km east of Tunisia, with [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_5693" class="wp-caption alignleft" style="width: 160px"><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Therese-Farrugia.jpg"><img class="size-thumbnail wp-image-5693" title="Therese Farrugia" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Therese-Farrugia-150x150.jpg" alt="Therese Farrugia" width="150" height="150" /></a><p class="wp-caption-text">Therese Farrugia</p></div>
<p>If you EVER needed proof that what we do actually <strong><em><span style="text-decoration: underline;">works</span></em></strong>, then please read, and listen to this. It is from Threse Faruga, Inner Circle member, in Malta, which is a Southern European country consisting of an archipelago situated in the centre of the Mediterranean, 93 km south of Sicily and 288 km east of Tunisia, with the Strait of Gibraltar 1,826 km to the west and Alexandria 1,510 km to the east. She proves that business is all about the money, money, money! ( apologies to Jessie J )</p>
<p>It is not a big place,  a place where everyone know everyone. Read on&#8230;.</p>
<p>&#8220;Hey Greg,Marnie and Peter,</p>
<p>I have never sat down to write an  email to say what going on at my salons. I wish to say a BIG THANK YOU  for the great help you give, to help us be sucessful, you have created a  super system that makes you want to do more and more marketing. Where  before i joined the inner circle, i couldn&#8217;t get to my office because it  was only work work work..and was too tired to do paperwork.<br />
I have been with worldwide salonmarketing, nearly a year. Wow&#8230; cannot  believe it&#8230; i did so much and did so much better at my salons.  Nowadays my clients are asking and waiting for my next newsletter or  prize draw. grreat..<br />
Since,I have implemented<br />
Birthday vouchers scheme<br />
Queen or referrals scheme- started growing<br />
Newsletters<br />
Prize draw(lottery)</p>
<p>I have monthly meeting with my staff, even the staff are hooked on and amazed at how client&#8217;s react to offers.</p>
<p>I have had my big 10th anniversary open day at one of the salons on  the 7th May(Pics on facebook). IT WAS A GREAT SUCCESS. I had done an  open day , two years ago(didn&#8217;t know your company existed). When i  compared the sales, this year, we tripled. I was so geared up, i had my  sister and four other friends that came to help, where i paid them off  by treatments.It was FUN AND GREAT, that people booked packages and  bought products.we did EXTREMELY well in just 7.5hrs. For me that is  great, considering that services in malta are cheap, when i compare  them with those in australia. We had only forty-five clients that  attended from 965 clients and 600 facebook fans and sent one of my staff  to drop invites in mailboxes and parked cars . After that day, as i had  so many clients saying they could&#8217;nt attend the open day, i gave the  same open day packages and offers the following week, and we sold more products and services after the birthday party.  Attached please find the invites i used and the  newsletter i distributed.<br />
During the month of May, since the open day. i discovered that PEOPLE  TALK&#8230;! and at my salon we do things well appriciated <img src='http://www.worldwidesalonmarketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> . My salon  facebook page has increased by over100 fans and we had 31 new clients.  We are very very busy at the salons, that i have to employ another  person.<br />
I just need more time at my desk to do more marketing work.<br />
Thank you for your support.&#8221;</p>
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</p>
<p>You see, the big point here is that ACTION always get more results than procrastination. Therese, in a small community, made it work. She set about with success on her mind and she made it happen.</p>
<p>So what will you do? There are 2 choices. You can either stay where you are in the same position in the salon, or you can take ACTION and invest in yourself and leave those fears behind. By attending the Salon and Spa Bootcamp you will feel relieved, and inspired by the stories that you will hear.  How long are you going to let life pass you by? Wandering what it would be like on the other side of the fence, where the grass is greener?</p>
<p>Take the first step towards your salon success. Go here : <a title="Don't let the Opportunity pass you by!" href="http://www.salonprofitsecrets.com" target="_blank">www.salonprofitsecrets.com</a> and invest in yourself so that you can get your salon running the way that you want to!</p>
<p><strong><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit.jpg"><img class="alignleft size-medium wp-image-3273" title="newtoolkit" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit-300x206.jpg" alt="" width="300" height="206" /></a>NOT yet a Member of the Inner Circle marketing &amp; mentoring program? </strong>Don&#8217;t yet have the power of the Essential Salon Owner&#8217;s Marketing Toolkit? <a href="http://www.salonhowto.com" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive </a>of the entire system, including the Toolkit, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
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		<title>Salon and Spa Superstar Bootcamp 2011 !</title>
		<link>http://www.worldwidesalonmarketing.com/salon-and-spa-superstar-bootcamp-2011?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=salon-and-spa-superstar-bootcamp-2011</link>
		<comments>http://www.worldwidesalonmarketing.com/salon-and-spa-superstar-bootcamp-2011#comments</comments>
		<pubDate>Fri, 03 Jun 2011 08:00:16 +0000</pubDate>
		<dc:creator>Peter Doman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[The Smell of Success]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[new zealand salon owners]]></category>
		<category><![CDATA[salon marketing]]></category>
		<category><![CDATA[salon owner seminar]]></category>
		<category><![CDATA[salon seminar]]></category>
		<category><![CDATA[spa marketing]]></category>

		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=5611</guid>
		<description><![CDATA[With the announcement yesterday that the months of January through March were the quietest for consumer spending in the last 20 YEARS, what are you doing to promote your salon ? Are you crossing those fingers, legs and toes hoping that the situation will go away? Well uncross those fingers, because you don&#8217;t have to [...]]]></description>
			<content:encoded><![CDATA[<h2>With the announcement yesterday that the months of January through March were the quietest for consumer spending in the last 20 YEARS, <em><strong>what are you doing to promote your salon ?</strong></em></h2>
<p>Are you crossing those fingers, legs and toes hoping that the situation will go away? Well uncross those fingers, because you don&#8217;t have to hope that this &#8220;quiet time&#8221; goes away. You can take action to secure your salons success <em><strong>NOW!</strong></em></p>
<div id="attachment_5618" class="wp-caption alignleft" style="width: 160px"><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Gold-Coast-Super-Conference-080.jpg"><img class="size-thumbnail wp-image-5618" title="Salon Owners discover how marketing is the solution to their problems!" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Gold-Coast-Super-Conference-080-150x150.jpg" alt="Salon Owners discover how marketing is the solution to their problems!" width="150" height="150" /></a><p class="wp-caption-text">Salon Owners discover how marketing is the solution to their problems!</p></div>
<h2>In July, the <a title="Salon and Spa Superstar Bootcamp 2011" href="http://www.salonprofitsecrets.com/buy-tickets/" target="_blank"><span style="color: #0000ff;"><span style="text-decoration: underline;"><em><strong>Salon and Spa Superstar Bootcamp</strong></em></span></span> </a>is coming to <span style="text-decoration: underline;"><em>Melbourne</em></span> on the <strong>4th</strong>, <span style="text-decoration: underline;"><em>Sydney </em></span>on the <strong>11th</strong>, <em><span style="text-decoration: underline;">Brisbane</span></em> on the <strong>18th</strong> and <em><span style="text-decoration: underline;">Perth</span></em> on the <strong>25th</strong>.</h2>
<p>With the information that you get from the Bootcamp,<em><strong>YOUR SALON</strong></em> can start to boost sales immediately! Not the week after. <strong>The very next DAY!</strong> You do this by getting your regular clients to spend more, and getting a flood of new clients that are HAPPY to pay your prices! This means that you take on the world and make sure that your salon is performing at it&#8217;s peak. The Essential Salon Owners Marketing Toolkit has all the information that you are going to need!</p>
<p><em>How do you that I hear you ask?</em> You get the best advice from the right sources. People like <strong>Julie Piantadosi</strong>, who owns a successful and profitable chain of  salons. Fellow salon owners who have walked a mile in your shoes and are now seeing the results that have been generated by them, simply by using the Essential Salon Marketing Owner&#8217;s Toolkit!  Simply being in the same room with like minded people will get you thinking about how you run your business.</p>
<p>You listen intently as <strong>Greg Milner</strong> tells you how the &#8220;marketing&#8221; that is <em>sold to you by advertiser&#8217;s is &#8220;broken thinking,</em>&#8221; and what <span style="text-decoration: underline;"><strong>you</strong></span> have to do to change your marketing strategies. Greg will tell it like it is. No polite hand holding. Just straight down the line honesty about what works for advertising your salon. Results for your salon is what he is after &#8211; not some promise that pretty pictures will bring in new people.</p>
<p>But for you to get the results that you are after, you have <a title="Buy you tickets for the 2011 Salon and Spa Superstar Bootcamp HERE!" href="http://www.salonprofitsecrets.com/buy-tickets/" target="_blank">book your seat now!</a> You have to do what you tell your clients: To maintain the results that you have created at the seminar today, you will have to use these products to help recreate the results in your <span style="text-decoration: underline;"><em><strong>OWN</strong></em></span> salon!</p>
<p>As Dina Matters, owner of Contours Face and Body Clinic in South Australia says,</p>
<p><em>&#8220;Worldwide Salon Marketing have changed many of my preconceived ideas about marketing and many times over the last few months I have just closed my eyes and said &#8220;lets do it&#8221;, even though I was scared and doubtful of the outcome. Every time I&#8217;ve done that we have had an awesome result.&#8221;</em></p>
<p><em>&#8220;I am paying my bills, paying off debt and I receive a regular salary for myself with plans for a second clinic next year. You have changed my business completely and I am extremely grateful to you all.&#8221;</em></p>
<h2>In fact, we are that confident that you and your team members will get valuable information from the Bootcamp, that we offer an <em><strong>OUTRAGEOUS GUARANTEE!</strong></em></h2>
<h2>&#8220;If you don&#8217;t feel the information that you and your team have gained is  worth FIVE times the price of your <a title="Book your seats NOW! " href="http://www.salonprofitsecrets.com/buy-tickets/" target="_blank">ticket</a>, simply let us know and we  will refund your ticket prices in full. No excuses, no exceptions!&#8221;</h2>
<p><strong><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit.jpg"><img class="alignleft size-medium wp-image-3273" title="newtoolkit" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2010/06/newtoolkit-300x206.jpg" alt="" width="300" height="206" /></a>NOT yet a Member of the Inner Circle marketing &amp; mentoring program? </strong>Don&#8217;t yet have the power of the Essential Salon Owner&#8217;s Marketing Toolkit? <a href="http://www.salonhowto.com" target="_blank">Click here to find out more and apply for a 90-day Money Back Guaranteed Test Drive </a>of the entire system, including the Toolkit, one-on-one coaching (with our experienced coaches who are all salon &amp; spa owners themselves) and access to the Members Only resources website.</p>
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		<title>Come and Meet the Worldwide Salon Marketing NZ Team at the NZ Beauty Expo!</title>
		<link>http://www.worldwidesalonmarketing.com/come-and-meet-the-worldwide-salon-marketing-team-at-the-nz-beauty-expo?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=come-and-meet-the-worldwide-salon-marketing-team-at-the-nz-beauty-expo</link>
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		<pubDate>Thu, 02 Jun 2011 05:05:07 +0000</pubDate>
		<dc:creator>Chris Sanders</dc:creator>
				<category><![CDATA[New Zealand]]></category>
		<category><![CDATA[beauty salon marketing]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[new zealand salon owners]]></category>
		<category><![CDATA[salon marketing]]></category>
		<category><![CDATA[salon owner seminar]]></category>
		<category><![CDATA[salon seminar]]></category>
		<category><![CDATA[spa marketing]]></category>

		<guid isPermaLink="false">http://www.worldwidesalonmarketing.com/?p=5603</guid>
		<description><![CDATA[If you had the opportunity to pick the brains of some of New Zealand’s top salon marketing and staff coaching experts ‘one-on-one’, would you jump at the chance?  If the answer is YES then you are in luck!  On July 2nd and 3rd 2011 Worldwide Salon Marketing NZ will be at the bi-annual NZ Beauty [...]]]></description>
			<content:encoded><![CDATA[<p>If you had the opportunity to pick the brains of some of New Zealand’s top salon marketing and staff coaching experts ‘one-on-one’, would you jump at the chance?  If the answer is YES then you are in luck! </p>
<p>On July 2<sup>nd</sup> and 3<sup>rd</sup> 2011 Worldwide Salon Marketing NZ will be at the bi-annual NZ Beauty Expo, so this could be your chance to get your burning questions answered. </p>
<div id="attachment_5604" class="wp-caption alignleft" style="width: 111px"><a href="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Meet-The-WSM-Team.jpg"><img class="size-full wp-image-5604" src="http://www.worldwidesalonmarketing.com/wp-content/uploads/2011/06/Meet-The-WSM-Team.jpg" alt="" width="101" height="343" /></a><p class="wp-caption-text">Meet the WSM Team, (From Top) Rachael D&#039;Aguiar, Chris Sanders, Toni Cunningham, Terra Evans</p></div>
<p>We will be at <strong>Stand 172 in the Business Zone</strong> and our stand will be manned by Worldwide Salon Marketing NZ director Chris Sanders, The Salon Staff Coach Director Rachael D’Aguiar and two hugely successful NZ Salon Owners and veteran Inner Circle Members Toni Cunningham from Decadence in Palmerston North and Terra Evans from Skindeep Face &amp; Body Studio in Browns Bay Auckland. </p>
<p>If you are interested in scheduling in a time with any of the WSM team at the Expo then give us a call today on 0800 029 668 or email <a href="mailto:chris@worldwidesalonmarketing.com">chris@worldwidesalonmarketing.com</a> – we will be booking in a limited number of one-on-one appointments. If you can’t make an appointment, don’t worry!  There should always be one of our team on hand to answer your questions. </p>
<p><strong><em>PLUS</em></strong> if you have ever wished that you could turn your staff into clones of yourself, selling products to clients, re-booking them every single time they come to your salon, then you won’t want to miss out on Rachael D’Aguiar’s presentation at the Expo.  Rachael has mastered the art of getting staff to do what she wants them to do&#8230;and enjoying it!  She will share her secrets on becoming the leader you need to be in order to create the salon team you’ve always dreamt about, and she will give you access to tools to help you achieve this success! </p>
<p>Rachael&#8217;s presentation will be on <strong>Sunday July 3rd from 12pm to 1pm</strong> inside the Expo venue.  Call the NZ Beauty Expo to book in NOW on 09 360 2420 and be quick because they only have limited space!</p>
<p>We look forward to meeting you there!</p>
<p>The Team at Worldwide Salon Marketing NZ</p>
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