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NOTE: You can cancel your membership of the program at any time, by simply sending an email with ‘Cancel please’ in the subject line to frontdesk (at) worldwidesalonmarketing.com. It will be received and responded to by our Head Office at 10 Main St, Osborne Park, WA 6017, or by calling one of our offices: Australia: 08 9443 9327, North America: 250 590-0449, New Zealand:09-476-1592.Just complete your details in the secure form below, and you will receive a confirmation email once your payment is processed.Here’s what happens next: 1) You will immediately be re-directed to a page where you can download the poster templates I showed you in this video. 2) One week from now I’ll email you with a link to the next video in the program -
“The Simple Three-Step System to Get your ‘Lost’ Clients Back”(Please check below to see the contents of the whole program.) Terms & Conditions: Continuing Lite membership after the 14-day Free Trial is $AUD27 a week. Should a subscription payment fail, or you cancel your membership (you can cancel at any time) you will cease to receive further installments. If you wish to re-join later and pick up where you left off, it may be at a higher fee. |
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Free 14-day Lite Membership – enter your details here and we’ll post your free audio CD tutorial. Your 14-day Trial Membership starts immediately.
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Week 1: a video tutorial – THE most important marketing strategy you’ll ever need in business…. PLUS a downloadable template, in Word format, of a flyer using exactly this strategy, that you can use for any hair, beauty, nails or tanning business to get customers from scratch & boost sales instantly. ‘Lite’ members will get this in their very first week, and have it out on the streets generating business within 48 hours. | 
“Well where do I start? The Lite program was FANTASTIC for me!”Receiving it in weekly instalments was the major benefit. This made it easier for me to sit down once a week and open the email then put it into practise. It was also affordable. Being a single operator salon my cash turnover isn’t huge so paying a small fee monthly was very achievable. So to the content itself……. Well I’ve been receiving mail from you for a few years now and have always tried to follow your tips, but it wasn’t until I received it in a simple format, that I actually was able to put it all to good use and see results. I can’t say I have seen amazing results with any one of your templates etc, but I will say I have seen great results with the combination of all. Your ‘Rupert the Dog’ letters (to ‘lost’ clients) certainly grabbed people’s attention, and was a great way of getting my mailing list up to date, as well as regaining a few lost clients. I love the idea of using the answering machine to promote current package deals. In summing up I guess the one major thing I have put into practise is making the salon more personal and making the clients feel like they are my ‘best friends’. I reflect this through my news letters and Facebook page as well as when they come into the salon. I have also gained the confidence in knowing when I put on a staff member (soon) that I will be able to fill her column and not have her sitting around doing nothing. The only complaint I have is that the Lite program only runs for 21 weeks! Thanks Greg, Robyn Shone, SPA Nails & Beauty, Woolgoolga, NSW. July 14, 2010 |
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Week 2: Getting ‘lost’ clients back into the business. Every salon has a long list of clients they wish they could get back in, but don’t have the time to market to them. Here’s not only a complete marketing strategy, including the templates for the marketing pieces, but a video detailing exactly how to use them. | |
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Week 3: Proven advertising that WORKS for hair & beauty salons. This week, exactly WHY most beauty industry advertising is a dismal waste of your money. In this instalment, download TEMPLATES (for both hair and beauty) of one of the most successful ads/flyers ever used by salon owners around the world. | |
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Week 4: Want to DOUBLE your bookings from phone calls into your salon? In this instalment, listen in and be SHOCKED as we ‘mystery call’ salons and see why so many sales are lost at the first phone call…and a living, real recording of exactly how it CAN be done. | |
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Week 5: The actual formula you can use to create your own Unique Selling Proposition, or USP. Most salons & spa owners labor under the illusion that customers actually care that you’re ‘good at your job’ or that your ‘customer service is excellent’. Being merely ‘good at what you do’ is nowhere near enough…in this instalment you’ll download the formula for creating a powerful USP. | |
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Week 6: Newsletter templates you can download and modify to suit your own salon or spa. These templates are tried and proven to bring in FAR more than they cost to print and send – and you can use exactly the same material for emails. Complete with video instruction on how to get the best out of your newsletters. | |
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Week 7: Specialist ads for teeth whitening, microdermabrasion, hair removal and other big ticket items… PLUS the simple hair salon ad that brought in 165 new customers in four weeks. |  “In August 2007 I went a Worldwide Salon Marketing seminar and really enjoyed what I saw there. I decided not to take on Premium membership, I guess at the time I thought it was more money than I wanted to spend.Since that time I have been receiving marketing material from Greg and the team and I really connected with what they stood for. Then came along the Lite program which I thought was a great way to get involved without laying out lots of money.The first promo I tried was the Hollywood flyer as a newspaper ad. In February we got 45 new clients with a return of $5500. We ran the ad again in March and got 21 new clients with an average client spend of $180. After 3 weeks on the Lite program I joined up to the Premium program after seeing the results we had achieved and I was very impressed with what I saw.The “raise the dead” promo we sent out 300 letters and got back 52 clientsand counting. These are very impressive return on investments and I have already paid for half my Premium membership.Our salon has 13 staff and was turning over $750 000 plus per year, so far since using these marketing tools February we have had 17% growth and March 12 % growth on the back of just 2 promotions.I am busily implementing more from the tool kit and look forward to more of the same in terms of real growth in our business.I’m now doing 3 days a week marketing and training the staff and very soon I will be full time off the floor and just working on the business. We have always had a good product to sell at our salon, now thanks to the toolkit I can market it.”
Sarkis Akle, director of Hair by PHD |
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Week 8: SMS. Got empty rooms or chairs just a few days from now? Use these text message examples and fill those empty appointments NOW. A complete SMS Marketing Package, including instructions on how to send bulk text messages to your clients, when to send them, and what to say in them. | |
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Week 9: Answering machine scripts: Isn’t it frustrating when you play back your answering machine and all you get is hang-ups? In this instalment, a video on how to turn your answering machine in an unpaid salesperson… and download the actual scripts you can use to make sure you capture EVERY call when you can’t get to the phone. | |
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Week 10: No-shows. Every salon owner gets them, every salon owner hates them. In this instalment, the actual letter you can download and use to eliminate no-shows forever… and a complete audio interview with one salon owner who reveals the secret strategy uses to back up that letter. | |
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Week 11: Memberships – wouldn’t it be wonderful if you could collect cash UP FRONT for as much as a year’s worth of treatments from your best clients? In this instalment, a video to explain exactly how to do it, complete with samples of letters you can use to get cash up front from your clients. | |
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Week 12: Re-bookings. In this instalment, how to get your clients booking months in advance – one salon owner’s killer strategy that has clients queuing up to re-booking their appointments. | |
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Week 13: New clients, and how to get them coming back more often. Video explains this devastatingly-effective strategy that can triple your new client re-bookings, including downloads of the exact letters to use, and modify for your own salon. | |
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Week 14: Joint Venturing: Getting OTHER salons to send you clients. Got a salon nearby that’s providing different treatments from the ones you provide? This strategy, including an explanatory video and the actual promotional material to use, will dramatically increase your flow of new clients. | 
“I am now so busy that…I am looking at hiring more therapists to assist me, so Ill have more time to do this. It makes so much sense now!!I have to thank you for this wonderful program. Thus far I have only put one ad downloaded from the Lite program to the test. The ad cost me R5000 to put in to a home makers magazine that gets distributed to 10 000 households. Their designer changed it by adding colour and putting it in a different layout but it looked beautiful. And guess what!!!!! THEY FORGOT TO PUT IN MY PHONE NUMBER!!! I was horrified, that was to me the end!! I just spent R5000 that I did not have on something that was supposedly FOOL PROOF and I or they made such a massaive error. I was so depressed until, lo and behold the phone calls started flooding in. We offered the special to 18 people and this was filled within the first 5 days. I could not believe that people would take the trouble to look up a phone number to make use of a special. I always thought people were too lazy to make that effort. Well to my surprise I have now sold 28 of (that package) and phone calls are still flooding in for it as we ran it again, in the same publication for free as it was a printing fault. GOD BLESS YOU Juanelle Venter, Rare Beauti Salon, Port Elizabeth, South Africa April 6, 2010 |
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Week: 15: High-Priced Services. Do you sell big ticket hair & body services, such as extensions or cosmetic therapy? In this video, you’ll discover how to sell expensive treatments, and download actual examples of ads that work brilliantly. | |
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Week 16: More examples of how to use direct response marketing to sell big-ticket services such as Teeth Whitening. Includes downloadable templates. | |
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Week 17: Got a new therapist or stylist? Here’s an ad that’s proven to FILL their chairs or treatment rooms within DAYS. | |
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Week 18: Up-selling products and re-booking – listen in as one of our most successful Inner Circle members reveals the exact strategies she uses to sell retail and drive re-bookings. | |
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Week 19: Gift Vouchers. They’re one of the GREAT cash generators for any salon. But so few know how to do it effectively, and they miss out on HUGE amounts of instant cash. Here’s the actual email one of our Members used to collect over $150,000 in Gift Voucher sales – in three weeks. PLUS, a bonus – a complete collection of Gift Voucher templates you can use to create your own effective gift certificates. | |
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Week 20: Your database – it’s the ONLY value in the business. But collecting customer contact details seems beyond many salon owners. This ‘happy form’ makes it easy. Download it, put it in front of your prospects and clients and they’ll give you any contact details you want. | “Did flyers around the centre and some outside, total 200 flyers and 18 came back, a great success, cost $6.”
Kim Howells, Christos, Capalaba Park, Queensland |
“…so much extra business that I no longer have to spend all my day off thinking of ways to generate more business….”“I have had great success using the templates and information in the Lite program. Firstly I printed out the Hollywood Woman flyer changed it a bit to suit my Beauty Salon’s needs – for example I added as part of the pack an eyeshadow which I had heaps of old stock sitting around but however this has brought a whole new range of customers who are now interested in my make up! I letterbox dropped 2000 of these flyers and sent out 300 newsletters containing the special to my clients and put up the posters in the salon. This pack actually only takes us about 1 hour because the value is also added in the eyeshadow quad so now my therapists and myself are making about $99 per hour each and we are non stop with these packs . I have also signed up to a bulk SMS pack on the internet and put my database into it so I can quickly send SMS to my clients. Last week we looked at the next day and had a few gaps so we sent out a SMS titled Friday Frenzy CALL NOW with a great deal. Within 1 second – seriously I’m not joking ) the phone started ringing non stop. Overall the Lite program has generated so much business for us and given me so much more time as I now don’t really have to spend all of my day off thinking of ways to generate more business. I definitely feel that I am now working smarter not harder. Thanks Greg !!!!” Best Regards, Sarah Mawson, Nailed on Beauty, Frenchs Forest, New South Wales “I have already made use of you inner circle Lite program and its fabulous, I have been so succesful with the information I received that we are able to move the salon to bigger premises onto the main road of our suburb. Thank you again for everything and God bless you guys for helping so many people make the best of their gifts as I firmly believe we have gifts in treating people and we need to share them. Regards, Juanelle Venter |
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