Archive for 'Website Marketing'
Email or Hard Copy? Salon owners have questions, we’ve got answers….
It’s no surprise to me when Inner Circle members like Tegan Messineo of Body Firming & Beauty in Bunbury, Western Australia (who only got her Toolkit in December 2008) tell me they’ve literally doubled their businesses.
Tegan is a prime example of entrepreneurial thought AND action, one who doesn’t merely join the Inner Circle program, get [...]
The Plain Jane salon website that generates real ca$h…
Most salon owners get a severe case of ‘MEGO’ – My Eyes Glaze Over – when it comes to marketing their salon online.
It’s little wonder it goes into the ‘too hard’ basket.
Traditional advertising – newspapers, direct mail – that’s pretty easy to understand. But online? In no other area have so many been so confused [...]
"How I increased my sales by 42%."
Read on if you want to get the same kind of results, recession or not!
From time to time I get an email complaining that “all you do is talk about the salon success stories, but there are far more failures out there than successes, how come you never talk about them?”
Well, call me old-fashioned, but [...]
The email that brought in $15,606 in 7 days
IC members Michael and Sonia of Blush Urban Spa – email marketing brings in thousands each mail shot…
People seem to get all excited about email marketing, as though it’s some kind of magic wand. It ain’t. Email (and the wider web, for that matter) is nothing more and nothing less than just another media to [...]
Read moreFrom $260,000 to $430,000 – inside 18 months!
Click on the ‘play’ button below to listen in on this extract from an interview with very successful salon owners Andrew and Angeline Griggs.
PLUS, for Inner Circle Members only: the actual ad used to generate 149 new clients worth an average of $3,400 each per year….(that’s over $500,000, to save you doing the sums)…
A [...]
Yes, Paris Hilton IS Useful for Some Things…
I’ve been particularly grumpy this week, due to a combination of factors, one of which has been a particularly painful eye infection. As I write this, at 10.30am Thursday morning, I look forward to the charming prospect of visiting an opthalmologist friend of mine later today to have him lance my eyelid.
(And for no other [...]
What use is your website if it doesn’t get you CUSTOMERS???
In another life, when I was Executive Producer of Television News, I was rudely dismissive of anything to do with computers. So much so that while the rest of the civilised world was rapidly adopting new technology to make working easier, I point-blank refused to give up my noisy old manual typewriter.
As for the [...]






