Archive for 'Australia'
Hidden Gems of The Members-Only Website!
If you are a Worldwide Salon Marketing Inner Circle member you will know what an amazing marketing tool and integral part of the program the members only website is. Many members tell me how they often spend hours browsing around all the different templates and marketing ideas and solutions. And each and every year the [...]
Read moreExclusive News – Worldwide Salon Marketing Set To Launch Salon Finder iPhone App in Australia!
How cool would it be if your clients and prospects had a free app on their phone that would allow you to promote special offers to them, as often as you like, for FREE!! (And it comes up on their phone screen with one of those little red number icons as soon as you do [...]
Read moreCause for salon marketing celebration as the ‘daily deal’ craze falters
There’s certain to be mixed feelings among salon & spa owners about the impending implosion of the ‘daily deal’ website phenomenon. Those salons that did well from it succeeded because they rigidly enforced their own strict conditions on the coupon buyers. The many more whose businesses were severely damaged by succumbing to the overblown promises [...]
Read moreWhat are YOU doing to earn the consumers Trust?
Consumer confidence is a fragile and delicate item. It takes month and years to build up, through long sequences of events where the client and the salon share experiences. In an instant, it can be smashed into a million pieces, and for some clients, there is no going back to the salon. Consumers are now [...]
Read moreHow to make your Marketing an investment, not an expense!
Your salon’s marketing is the most critical part of your business and needs to be treated as an investment for the lifestyle that you want to have through owning your salon. But there is a problem : No marketing equals no clients. No clients means no lifestyle. The investment that you make in the business [...]
Read moreINCREASE your clients average spend in your salon – before Christmas is over!
So the salon marketing is working like a treat! You have the phone ringing off the hook, and the clients are lining up before you even arrive at work, trying to get in the door for their treatments. You have messages from people that are pleading with you to come into the salon. Are you [...]
Read moreDo you have an Expensive J.O.B?
Salon marketing is the way to change your current situation from an employee of the business that owns you, to a business person who OWNS and RUNS their business! As you can imagine there are thousands of salons out there who have ownership of their therapist. The salon owner pays, at times an often over [...]
Read moreNon Verbal Cues that STOP your sales!
Ever wondered why it is that some people can sell ice to the Eskimos, and other can’t? Sales professionals – that is all salon staff – should know which words and phrases to use and which ones not to. Sales professionals also know that it is also what you DON’T say that can destroy any [...]
Read moreReverse Engineering – How to make sure that your clients ALWAYS come back!
There are TWO new currencies that I have seen in this new economy that we are all in. After seeing and hearing from experts such as Donald Trump, Robert and Kim Kiyosaki, Tony Robbins, and T. Harv Ekker in Sydney the week before, it has been cemented in place for me that we are now [...]
Read moreHair color expert David Velasco joins Worldwide Salon Marketing – check out the video
Acclaimed stylist David Velasco is known throughout North America as the guru of hair color. But even the most acclaimed technicians know that merely being a great colorist isn’t enough by itself to bring customers in the door. Like many top salons, David joined the WSM Inner Circle salon marketing & mentoring program to discover [...]
Read moreWho is the is the Mystery Guest for Salon and Spa Bootcamps?
What special guest could have caused this much commotion? With the 2011 Salon and Spa Superstar Bootcamp being only days away for Melbourne, and a matter of weeks for Sydney, Brisbane and Perth, it can be revealed who the mystery special guest is. The person in question has been a motivational speaker and author who [...]
Read moreHow to increase NEW clients into your salon without doing services better than what you are doing now!
Sound too good to true? It should do! Nothing comes for without a price. And this little secret does have a price that has to be paid – in FULL! This little secret is so influential in the mind of the consumer, that it’s full weight cannot be measured. There is no way on earth [...]
Read moreNew Facebook Discussion Forum for Inner Circle Members ONLY – salon marketing & business mastermind group
Click on the Facebook logo to take you through to the NEW Facebook discussion forum we’ve set up ONLY for Inner Circle Premium members (if you have the Toolkit and you’re paying a monthly membership fee, you’re a Premium member) This forum is separate from the Salon & Spa Owners Marketing Discussion Forum, which is [...]
Read moreComing soon: the most complete, comprehensive and detailed Salon & Spa Policies & Procedures, Staff Training & Staff Management system ever!
See below to download the Contents Pages of the Total Salon Solutions Policies and Procedures system Since launching our new Total Salon Solutions system just two weeks ago to Inner Circle members only, over $100,000 worth of these systems have been sold – and soon, it’ll be available to non-Members too! In collaboration with millionaire [...]
Read moreThe catastrophic Queensland floods – why hand-wringing simply won’t do; only action will help the community rise above the floodwaters
As with any large natural disaster, it’s easy to give in to the understandable paralysis of shock in the wake of an earthquake, a fire, or in the case of Queensland, a flood of almost biblical proportions that’s consumed so much of that big State – a flood estimated to have washed away an area [...]
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