Archive for 'Latest News'

First Night of Unique Salon VIP Night ‘You Beauty Salon Tour’ A HUGE Success at Gloss Beauty in Matamata!

First Night of Unique Salon VIP Night ‘You Beauty Salon Tour’ A HUGE Success at Gloss Beauty in Matamata!

Send to Kindle The ‘You Beauty Salon Tour’ is underway and the first date at Gloss Beauty Boutique in Matamata was a HUGE success! The VIP night saw customers of Gloss Beauty be entertained with live music (from me), makeup demos from Rachael D’Aguiar and they had the opportunity to purchase one-night only special offers. [...]

Read more

[VIDEO] Salon Marketing in Canada – how Montreal’s Amber Esthetics Spa doubled sales in just three months

[VIDEO] Salon Marketing in Canada – how Montreal’s Amber Esthetics Spa doubled sales in just three months

Ask most salon & spa owners across North America how they’re doing, and 9 times out of 10 you’ll get a standard response: “It’s never been tougher!” Not from Amber Ahmed, of Amber Esthetics Spa in Montreal, Canada. Amber joined Worldwide Salon Marketing’s My Social Salon program in early December 2012 – in [...]

Read more

FREE No-Show Report That Will Save the Hair and Beauty Industry Millions of Dollars Each Year – Available NOW!

FREE No-Show Report That Will Save the Hair and Beauty Industry Millions of Dollars Each Year – Available NOW!

If you are part of the statistic that shows Australia and New Zealand salons lose an estimated $423 million per annum (ouch!) in customer no-shows then you will want to read this report. Stop banging your head against a wall because there are solutions to the problem. In this 15-page in depth report you will find: The ‘You [...]

Read more

NZ Musician and WSM Director Chris Sanders, Touring Salons To Help Women with Cancer

NZ Musician and WSM Director Chris Sanders, Touring Salons To Help Women with Cancer

Send to Kindle Stadiums, town halls, pubs.  They’re your traditional music venues.  But salons? Well, for NZ singer-songwriter Chris Sanders, he is about to embark on what could be called the world’s most unique music tour ever.  A tour of salons, and it’s all in the name of a good cause, women’s cancer support network [...]

Read more

NZ Success Story: Find Out What Happened When The Local Paper Accidentally Deleted The Phone Number from Lynette Adams’ Mothers Day Ad!

NZ Success Story: Find Out What Happened When The Local Paper Accidentally Deleted The Phone Number from Lynette Adams’ Mothers Day Ad!

There are some really crucial elements to any successful salon marketing ad or flyer, an attention grabbing headline, a strong offer, guarantee, use of scarcity and of course a call to action. So when Lynette Adams of Glory Salon in Thames, Coromandel recently put together a Mothers Day campaign using a Worldwide Salon [...]

Read more

[VIDEO] UK salon owner reveals how ‘old fashioned’ marketing still works!

[VIDEO] UK salon owner reveals how ‘old fashioned’ marketing still works!

When Hannah McEnteggart of Oasis Health & Beauty Spa in Great Missenden sat down to address envelopes to 50 of her ‘lost’ clients, she had no idea the contents of those letters would have such a dramatic effect. A day later, her phone started ringing…and kept ringing, over and over again, in the [...]

Read more

NZ Salons – Here’s a Great PR and Marketing Opportunity for You!

NZ Salons – Here’s a Great PR and Marketing Opportunity for You!

Would you like to hold a hugely successful VIP night in your Salon? Would you like to be part of one of the most unique Salon Events ever? How would you like free media and publicity that you simply couldn’t pay for, let alone afford? How would you like a salon FULL of [...]

Read more

NZ Salon Owner, Margaret Walsh shares her successes [VIDEO]

NZ Salon Owner, Margaret Walsh shares her successes [VIDEO]

Its fair to say that many people, especially in the beauty industry, will have either heard of, or know, Margaret Walsh. She’s the kind of salon owner with a very successful business that many of us aspire to and wish our salon could be ‘just like Marg’s. She’ll probably kill me for saying [...]

Read more

Worldwide Salon Marketing NZ Sponsors Marketing Excellence Award, NZ Beauty Awards 2013

Worldwide Salon Marketing NZ Sponsors Marketing Excellence Award, NZ Beauty Awards 2013

It is with great excitement and pleasure that I announce Worldwide Salon Marketing NZ will be a principle sponsor of the NZ Beauty Awards on July 6 and more specifically of the newly created ‘Marketing Excellence’ Award. The Awards will be held at the Pullman Hotel & Resort, Auckland. We believe that this new marketing [...]

Read more

Get Your FREE 2013 Salon Marketing Plan!

Get Your FREE 2013 Salon Marketing Plan!

Send to Kindle It’s already 2 weeks in to 2013 and by now you should be well on your way to implementing the first of your 2013 marketing strategies…right? If not, then don’t worry because I am going to give you a helping hand to get started NOW! Don’t waste another year wondering what or [...]

Read more

Suzy Poole of Body Divine in Kerikeri NZ Creates Her Own Economy!

Suzy Poole of Body Divine in Kerikeri NZ Creates Her Own Economy!

If you have ever thought that marketing won’t work for your salon because you are in a small town then you should watch this video. In this short clip, Suzy Poole owner of Body Divine in Kerikeri shares how she has taken her salon from a pretty dire state of affairs to a [...]

Read more
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