Archive for 'The Smell of Success'

NEW videos: How these salons are defying the recession in the hair & beauty industry

NEW videos: How these salons are defying the recession in the hair & beauty industry

As I teach over and over again, you can create your own economy in the salon business, if you have the right salon marketing tools, and guidance on how to use them. Annual growth in the North American market is a lousy 2-4%, yet Harry Denning’s ‘The Company Salon & Spa’ in Ontario, Canada has [...]

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New Video: How Bec Woodage increased profits by 1000% – AFTER her salon burned down!

New Video: How Bec Woodage increased profits by 1000% – AFTER her salon burned down!

Investing in your salon business isn’t just about buying equipment, stocking with products and paying staff. If that’s all it took, any fool could make serious money in a salon or spa, instead of only 5% that do. One of those 5% is Rebecca Woodage, the young owner of Perfection in Beauty in Sydney. When [...]

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NEW VIDEO: Ever dreamed about SELLING your salon and cashing out? Watch and listen as Nicki Nolan describe how she did it!

NEW VIDEO: Ever dreamed about SELLING your salon and cashing out? Watch and listen as Nicki Nolan describe how she did it!

Every stylist or therapist dreams of starting or buying a salon and one day selling out for a fat payday. Few achieve the goal. For most, owning a salon is run as an income model. If and when it gets sold, it’s usually for little more than small change, with not much more to sell [...]

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Canadian salon owner says: “I would recommend WSM to anyone that wants to succeed…!”

Canadian salon owner says: “I would recommend WSM to anyone that wants to succeed…!”

What works in Australia, New Zealand or…Finland, works in Canada too. From Kleinberg, Ontario, salon owner Robert Amado of Amado Salon writes how his membership of the Worldwide Salon Marketing Inner Circle marketing & mentoring program has changed his whole view of what success in business really looks like. “I have been a hairstylist for [...]

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Your salon business – and the coming storm

Your salon business – and the coming storm

“It wasn’t raining when Noah built the Ark.” Howard Ruff, author ‘How to Survive in the Coming Bad Years’, 1979 On August 2 – less than two weeks from now – America, not so long ago the greatest economy in the world, is facing the prospect of defaulting on trillions of dollars in loans it [...]

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How to get your picture taken with a famous salon celebrity…

How to get your picture taken with a famous salon celebrity…

At left is a fuzzy, iPhone picture of me with a lady who is about to become a national household name. It was taken in Melbourne this week, at the first of our Salon & Spa Superstar Bootcamps for 2011. I’ve had my picture taken with Julie Piantadosi many times before. She’s been a regular [...]

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Who is the is the Mystery Guest for Salon and Spa Bootcamps?

Who is the is the Mystery Guest for Salon and Spa Bootcamps?

What special guest could have caused this much commotion? With the 2011 Salon and Spa Superstar Bootcamp being only days away for Melbourne, and a matter of weeks for Sydney, Brisbane and Perth, it can be revealed who the mystery special guest is. The person in question has been a motivational speaker and author who [...]

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If your Salon has caused you to miss lunch, then you MUST read this!

If your Salon has caused you to miss lunch, then you MUST read this!

I know that this is going to raise eyebrows for all salon owners. I have finally seen what some salons are trying to be!  And it is not pretty… If you have ever MISSED lunch trying to fit clients in, then this is a MUST read! For a long time now it has been the [...]

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Salon and Spa Superstar Bootcamp 2011 !

Salon and Spa Superstar Bootcamp 2011 !

With the announcement yesterday that the months of January through March were the quietest for consumer spending in the last 20 YEARS, what are you doing to promote your salon ? Are you crossing those fingers, legs and toes hoping that the situation will go away? Well uncross those fingers, because you don’t have to [...]

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Salon Superstars! How structured methodical planning and implementation makes their salon work!

Salon Superstars! How structured methodical planning and implementation makes their salon work!

Tim and Kanna Reilly, franchise owners of Worldwide Salon Marketing US, and owners of Body Solutions Laser & Skin in Scotsdale, Arizona, have shown how it is that they produce massive results through their marketing. A structured systematic approach to marketing their salon, as Inner Circle members are fully aware, is imperative to any promotion [...]

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NZ Salon Superstar, Hana Snowden of Ataahua Day Spa – 10 New Clients a Week and works on client’s when SHE wants to!

NZ Salon Superstar, Hana Snowden of Ataahua Day Spa – 10 New Clients a Week and works on client’s when SHE wants to!

Every salon owner loves the thought of getting more new clients through their business.  It means an increase in turnover, profit, more product sales and so on.  But what it also means for a lot of salon owners is more time ‘on the tools’.  And that’s scary when you are already working 50 hours a [...]

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