Archive for 'Email marketing'
Send to Kindle‘Everybody’ is rushing headlong into social media, Facebooking themselves into a lather of red-faced emotional excitement. It’s the bright shiny object, and the ‘experts’ are shouting at whomever will listen, “don’t bother with anything else, Facebook etc is where you need to be.” Well, let’s get a little perspective here. Sometimes, you need [...]Read more
Send to Kindle “…We are stoked and plan to run this sale the entire month of June in 2011!” Inner Circle member (3 years) Molly Verbrugge of Indulgences in Little Rock, Arkansas, is justifiably glowing after a Worldwide Salon Marketing promotion she used for just two weeks in June this year boosted sales to $81,235 [...]Read more
If there is one thing that salon owners are guilty of it’s not rewarding our existing clients enough! You know, those clients who have been coming to us for years if not decades, spending all their hard earned cash to make themselves look and feel amazing! We just assume that they would never [...]Read more
It’s no surprise to me when Inner Circle members like Tegan Messineo of Body Firming & Beauty in Bunbury, Western Australia (who only got her Toolkit in December 2008) tell me they’ve literally doubled their businesses. Tegan is a prime example of entrepreneurial thought AND action, one who doesn’t merely join the Inner [...]Read more