New WSM Academy Salon Business Excellence Group
by Greg Milner on 08/10/09 at 9:01 am
Mark Bouris, Australia's The Apprentice host and executioner. Must-watch television for anybody serious about business
I’m an avid watcher of The Apprentice – with morbid fascination at the ruthless backstabbing by the contestants, and as a student looking through the window the show gives into the thinking of great business brains like Trump (in the US), Sir Alan Sugar (in the UK) and now Mark Bouris of Wizard Home Loans fame in Australia.
For a long time, I’ve been looking for a way our own Inner Circle members can get a ‘seat at the table’ with similarly-accomplished business thinkers and doers (minus the backstabbing!) so I was delighted this week to launch our brand new business excellence program, the WSM Academy Group.
Starting in 2010 with a series of full-day, closed-door sessions in Melbourne, Sydney and Brisbane, the Academy will be open only to a maximum of 50 Inner Circle salon owner Members of at least 12 months standing, who are serious about not just marketing or the salon business, but all aspects of business, franchising, investing, online, wealth creation and personal development. And we’ve lined up a ‘Who’s Who’ of renegade ‘outside the box’ thinkers to deliver just that.
Initial response has been overwhelming, and the group looks like being over-subscribed before we’ve had a chance to even get the details in the mail. I emailed just a few Inner Circle members about it this week, and within 24 hours we had 58 salon owners demanding to be offered one of the 50 places.
The Academy Group will be super-exclusive.
- Only ONE salon per area will be allowed in, first in-best dressed. Late-comers will go on a waiting list.
- The closed door sessions will be just that. State of the art business secrets will be revealed, Members will no doubt be sharing some of their most closely-held strategies for success.
- We will probably be asking Academy members to sign Non Disclosure Agreements.
Pricing is yet to be finalized. But considering many of the entrepreneurs who’ve signed on charge upwards of $10,000 for a single keynote speech, it’ll be ridiculously cheap.
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An indication of the caliber: Justin Herald, who was told he had a bad attitude, started with $50 and turned his Attitude clothing company into a multi-million dollar global business, retired at 33, now in demand as a corporate speaker and motivator.
Inner Circle members of 12 months standing or more will be offered places first, with first-year and former Members getting a crack at it after that.
(IC members who feel they should have been offered the chance to pre-register and haven’t been, should contact the office immediately.)
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A post by Greg Milner The odd idea, a bit of prodding, a nudge here and there, a little fun, and the occasional dose of brutal reality. Greg is co-founder and CEO of Worldwide Salon Marketing, a writer, direct response marketing consultant, specialist marketing systems adviser and coach. He (sometimes) accepts private consulting clients. |
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