Archive by Author
Time to Brush Up on Some Delegation Skills?
I have had many a conversation with salon owners about managing time better. I frequently hear comments like ‘there isn’t enough hours in the day’ or ‘I wish there were 2 of me’. The end result is generally an over-worked, burnt out and stressed business owner who is no good to anybody! There is a [...]
Read moreWhat’s Up Pussy Cat?
‘Who is my target market?’ Is that a question you have ever asked yourself? If not, then it should be! With any business you need to know who your ideal customer is. If you are a salon that does waxing, then it’s very unlikely your target market will be the Rest Home down the road. [...]
Read moreListen in as NZ Salon Owner Hannah Welfare Shares How She Walks The Talk!
I get lots of phone calls every week from salon owners telling me that they want to improve their business, get more customers and more loyalty from their existing customers, make more money and have a better lifestyle. However very few are willing to actually spend anything to achieve it and expect it to all [...]
Read moreNZ Salon Owner Coffee Group Session – Are Daily Deal Websites Destroying Our Industry?
Are daily deal websites destroying our industry and driving the price of our services down, or are they giving us an opportunity to reach a larger audience of potential clients to convert in to ‘long term’ customers ? That was the big question up for discussion at our first ‘sell out’ NZ Salon Owner coffee [...]
Read moreCome and Meet the Worldwide Salon Marketing NZ Team at the NZ Beauty Expo!
If you had the opportunity to pick the brains of some of New Zealand’s top salon marketing and staff coaching experts ‘one-on-one’, would you jump at the chance? If the answer is YES then you are in luck! On July 2nd and 3rd 2011 Worldwide Salon Marketing NZ will be at the bi-annual NZ Beauty [...]
Read moreIf You Don’t Have a Guarantee Then Your Salon May End Up On National TV, Just Like This One Did!
On Friday last week, Peter Doman, Senior Coach from Worldwide Salon Marketing Australia revealed how using a powerful guarantee in your salon can help you stand out above ALL other salons in your area. And if his article wasn’t proof enough that using an iron-clad guarantee to show you are 100% confident in what you [...]
Read moreAnnouncing NZ Salon Owner ‘Coffee Group’ Starter Class!
Worldwide Salon Marketing NZ and The Salon Staff Coach have teamed up and are excited to announce the start of a new mini series of ‘Coffee Group’ Starter Classes for salon owners. This is your chance to get up close and pick the brains of 2 NZ salon marketing and staff coaching experts. The first [...]
Read moreDaily Deal Websites, and African Tribes…What the?
Recently I have talked to a few salon owners in New Zealand and overseas who have done one of those ‘daily deal’ website offers (I believe there are about 80 of these websites in NZ alone now). These websites can be good for getting you customers fast and giving you a quick cash influx, but [...]
Read moreNZ Salon Superstar, Hana Snowden of Ataahua Day Spa – 10 New Clients a Week and works on client’s when SHE wants to!
Every salon owner loves the thought of getting more new clients through their business. It means an increase in turnover, profit, more product sales and so on. But what it also means for a lot of salon owners is more time ‘on the tools’. And that’s scary when you are already working 50 hours a [...]
Read moreWorldwide Salon Marketing NZ Directors Have Their First Baby!
I know many of our Worldwide Salon Marketing NZ Inner Circle Members have been curious as to whether we have had a new addition to our family. Well, I am overjoyed to announce that on April 2nd at 6.30am Rachael and I had our first baby, a girl, and we named her Emerson Rachael D’Aguiar-Sanders. [...]
Read moreHow To Maximise the Amount of People Who Look at Your Salons Marketing!
Okay so you’ve put together an amazing promotion or offer for your clients, the next thing you want to do is get it out there to get those new clients flooding in or the existing clients beating your door down. So what do you do to make that happen? Well, the next thing you do [...]
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